Story generation for leading merchant payment services provider
Paymentsense offers a range of card payment solutions and provides merchant services for around 70,000 small and medium businesses around the UK. Established in 2010, it has grown from a two-person enterprise into a multi-award-winning company dedicated to helping small businesses meet the growing demand for card payments.
We are working to support Paymentsense’s content marketing strategy. Our campaign prioritises data-led news creation to target SME media outlets, securing around 270 placements in the first 18 months of the campaign.
These results have garnered nearly 2.4 million online views and 5,000 social shares with coverage on Forbes.com, City AM, theguardian.com and mirror.co.uk.
“Creating an ongoing flow of original content and coverage in key outlets is an important part of our content marketing strategy. We are very pleased with Fugu’s creativity and the results delivered so far to reach and engage our target audience.”
Yanis Zisis, Paymentsense
“Creating an ongoing flow of original content and coverage in key outlets is an important part of our content marketing strategy. We are very pleased with Fugu’s creativity and the results delivered so far to reach and engage our target audience.”
Yanis Zisis, Paymentsense
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