Maximising pre-event coverage for the UK’s largest independent living event.
Naidex is the UK’s largest independent living event. Working closely with Naidex speakers and exhibitors we provide a range of news angles and human-interest stories tailored to meet individual media needs. We also produce copy for editorial features, manage media partnerships and provide full press office services throughout the campaign.
Naidex now achieves more media coverage than ever before. We have secured features on BBC Click and in the Guardian’s social care network as well as coverage on Swipe, a Sky News technology programme, reaching 107m homes.
“Internally the Naidex campaign is viewed as the benchmark against which all others are judged. Not only was the quantity of coverage outstanding, we also reached some key audiences which would not have been possible without the creative thinking, hard work and dedication from the Fugu team.”
Sophie Dahn, Naidex
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