Launching the UK’s first exhibition for those working in water, electricity and gas utilities.
Utility Week Live incorporating IWEX is the UK’s first exhibition dedicated to the UK’s water, electricity and gas utilities. It is a live event version of the highly respected Utility Week magazine.
In its launch year Fugu was employed to help promote awareness of the new exhibition and its various features, including the ticketed Keynote Conference.
During the six month campaign we liaised with event organisers, speakers and exhibitors in order to produce a series of press releases, dedicated copy for event previews and as well as providing a dedicated press office on site.
The campaign results surpassed all targets, with 52 pieces of coverage published, including 12 event previews.
“I have worked with the Fugu team on numerous campaigns, in a variety of roles and in many different industries over the past five years. I consistently select them with my teams, in competitive tenders, because they are reliable, hard working and I know I can trust them to get the job done. The PR campaigns for Sustainability Live and Utility Week Live 2015 not only delivered on all targets, but they massively exceeded all KPIs. I look forward to working with Fugu again in the future and wouldn’t hesitate in recommending them.”
David Copeland, marketing director, Faversham House